A new Facebook app 'Hotels WithMe', an offering that has been specially adapted for the “social-media generation”, has been launched in the UK.
Launched by Columbus Internet, a specialist in collaborative online applications, and online travel company Hotels.com, the application enables travelers to search for a hotel together with one or more of their Facebook friends. At the time of the launch, it was highlighted that until now there was no way to enable the choosing of the right hotel a collaborative process unless everyone was sitting in front of the same computer. But this offering overcomes such hurdle.
The chosen friends are invited to join a 'trip', from where they can search for hotels together. All members of the 'trip' can view the hotel searches in real time while additional functionality of the app also allows 'trip' members to vote for the hotels they prefer and write notes about them before adding them to a shortlist of proposals.
Once the proposals list is narrowed down it automatically updates in real time, so if a room-type becomes unavailable or the price changes, this is shown in the list immediately. Once all members of the 'trip' are agreed on the hotel, a quick click on the "book" button links straight through to the Hotels.com booking page.
'Hotels WithMe' includes the full range of Hotels.com's property offering.
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