Doubletree Hotels to reward guests for virtual check in

Hilton’s Doubletree Hotels has decided to give out digital “gifts” to consumers for Tweeting or checking into one of its hotels on Facebook Places.
As per the information available, consumers who use the major location-based social networking services such as Twitter, Foursquare, Facebook Places or Gowalla, belong to Topguest and virtually connect with Doubletree will receive exclusive discounts. The gift could even be 25% discount on the bed-and-breakfast package at a Doubletree hotel.
As Virgin America stated last week, the industry is finding a new way to reward “tech-forward” flyers. For its part, the California-based airline has chosen to capitalize on the rapid growth and popularity of location-based apps.
The airline has teamed up with Topguest, the new geolocation 'check-in' club that provides guests with real-world travel rewards when they virtually check-in using applications like Facebook Places and Foursquare. The airline will let its travelers earn bonus Elevate points by virtually 'checking in' at the airline's airport terminals, gates and other locations. Each 'Check-in' using popular location-based mobile applications like Facebook Places and Foursquare will earn guests 25 Elevate points.